Welcome to my personal domain. I consider myself a dynamic, self-motivated ‘Digital Native’ with exceptional communication and organizational acumen, a passion for technology, and an enthusiasm for the web. I enjoy working with creative and innovative teams and applying my technical skills to further my experience in digital marketing. You can reach out to me via LinkedIn or download my resume.
Experience and Skilled Disciplines:
Email HTML/CSS Development & Design, Graphic Design, Project Management, Basic technical understanding of APIs and integrations, CMS Website Development, Search Engine Marketing & Optimization, Web Analytics and Reporting, User Experience Design, Print Media Layout & Publication, and Digital Photography/Video.
Specialties:
Education
• School of Visual Arts – New York City, NY Continuing Education, 2009
• Reed College – Portland, OR Bachelor of Arts Political Science, 2004
• Brophy College Preparatory – Phoenix, AZ High School Curriculum, 1998
Experience
• Senior Client Experience Manager, Movable Ink
New York, NY (Jan. 2022 – Present) • 1 year (remote)
Manage portfolio of 10 accounts with over $2 million in ARR, drive adoption and provide product training, oversee day-to-day relations, and collaborate on strategy roadmaps to help achieve marketing goals using personalized content. Lead CX using new Artificial Intelligence platform Coherent Path (acquired Feb. 2022). Collaborated with cross-functional teams including Solutions Development, Technical Production, Product and Sales.
• Digital Production Manager, flexEngage, Inc.
Orlando, FL (Oct. 2018 – Jan. 2022) • 3 years 4 months (remote)
Oversees the full production cycle of all digital and print receipts, structured-data templating using handlebars.js and JavaScript Object Notation (JSON), fully-responsive and optimized for ROI across all major email platforms.
• Technical Marketing Coordinator, flexReceipts, Inc.
Orlando, FL (Oct. 2017 – Oct. 2018) • 1 years 1 months
Help create and edit rich HTML, ROI-driven receipts, implement design changes, setup marketing campaigns in industry standard ad tracking platforms, and create processes to improve efficiencies.
• Email Marketing Strategist, Omicron Media, Inc
Winter Park, FL (Feb. 2017 – Oct. 2017) • 9 months
Create, deliver and manage the execution of email strategy from list development and segmentation through template design and testing to content development.
• Email Marketing Strategist, Highwinds
Winter Park, FL (Oct. 2015 – Feb. 2017) • 1 year 5 months
Create, deliver and manage the execution of email strategy from list development and segmentation through template design and testing to content development. Developed full email design for over a dozen separate brands in the CDN, VPN and Usenet space.
• Digital Editor, Bonnier Corporation, Dive Group
Winter Park, FL (Feb. 2014 – Oct. 2015) • 1 year 9 months
Web Content Management, Email Newsletters and ScubaLab for Scuba Diving and Sport Diver, part of the Dive and Travel Group (Active Interest Network) at Bonnier, one of the largest and oldest publishing companies in the Central Florida area.
• Digital Producer, Bonnier Corporation, Dive Group
Winter Park, FL (Nov. 2012 – Feb. 2014) • 1 year 4 months
Web Content Management, Email Newsletters and Asset collection for ScubaDiving.com and SportDiver.com, part of the Active Interest Network (AIN).
• Interactive Marketing Analyst, TBC Corporation
Juno Beach, FL (Jan. 2012 – Sep. 2012) • 10 months
SEM, Google AdWords Account Management/Optimization, Campaign Graphic Design, and Wildfire Promotions (acquired by Google) for Facebook.
• Online Marketing Director, Mercedes Homes
Melbourne, FL (Feb. 2010 – Dec. 2011) • 1 year 11 months
Online Marketing, SEO, Website Development, Google Analytics, Email Newsletters, WordPress Blog.
• Freelance Consultant, 321 Enterprise
Winter Park, FL (Aug. 2009 – Current) • 13+ years
WordPress Website Development, Graphic Design, Print Media, SEO, Google Local Listings, Digital Photography, Technical Consultation.
• Digital Media Specialist, The Space Coast Art Festival
Cocoa Beach, FL (May. 2009 – Current) • 13+ years
Website Development, Social Syndication, Print Design & Layout, Technical Consultation, Logistical Support.
• Web Content Manager, The Beachside Resident
Cocoa Beach, FL (Jan. 2009 – Mar. 2013) • 4 years 3 months
Website Development, Social Syndication, Print Design & Layout, Technical Consultation.
• Director of Graphic Design, Brevard NightLife
Merritt island, FL (Feb. 2008 – Dec. 2008) • 11 months
Graphic Design, User Interface Design & Testing, Print Marketing, Technical Consultation.
• Project Assistant, Lite Brite Neon
(Jul. 2007 – Sep. 2007, Brooklyn NY)
Assemblage and packing of 300+ Apple holiday neon displays – “Do you hear what I hear” seasonal campaign.
• Photographer/Field Manager, Environmental Action
(May 2007 – June 2007, New York City)
“The Fund for Public Interest”; Public outreach for Environmental Action group: photography and organization of events; management and training of canvassing team.
• Office Manager, The Animal Guys Wildlife Education
(Jun. 2005 – Apr. 2007, Altadena CA)
Office administration and graphic design for wildlife-education company: HTML/Flash website, e-commerce development, PDF form/client database, vector logo design, photos/video for advertising/web; dynamic events schedule.
Certifications
Google / Seminars for Success Orlando – Anastasia Holdren, November 2010
Google Analytics 101
Google / Seminars for Success Orlando – David Booth, November 2010
Examples
Professional Links:
Personal Links:
