Field notes

SPF, DKIM, DMARC, and the standards around them — plus the 2024+ bulk sender requirements and a first look at APRF, the new IETF draft for inbox-placement reporting.

What it actually takes to build a receipt that holds up across purchase scenarios, currencies, tax rules, loyalty math, and a decade of inconsistent email clients.

A walk through the DNS lookups, APIs, webhooks, and deliverability checks that fire the instant a customer clicks buy — and why marketers benefit from understanding the plumbing.

A practical framework for choosing between a CMS and a hand-coded site — anchored in why labean.org itself moved off WordPress in 2026.

The title I use for what I do, and why it sits at the intersection of design, development, and marketing.